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Apple’s new red-colored iPhone 8 and 8 Plus are more than just a bright new shade to match your outfit. The new iPhones are part of (Product)RED, and a portion of every sale goes directly to the non-profit, The Global Fund, to help fight HIV and AIDS.

Since it partnered up with (RED) in 2006, Apple has contributed over $ 160 million to the Global Fund — $ 30 million of which was added last year after launching the (Product)Red iPhone 7 and 7 Plus — making the tech giant the largest contributor to the Global Fund.

SEE ALSO: Apple launches red iPhone 8 and 8 Plus

$ 160 million is a drop in the bucket compared to Apple’s near $ 1 trillion valuation, but it’s more than  the total amount the governments of Greece, Hungary, Iceland, New Zealand, and Switzerland have given combined, (RED)’s CEO Deborah Dugan tells me. Read more…

More about Iphone, Apple Music, Iphone 8, Tech, and Iphone
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